About International Agribusiness Group

IAG: Expert. Ethical. Confidential.

Between them, IAG lead consultants Mark Feight, Ben Fisher, and Pat Boova have more than 80 years of global agricultural commodity market and research experience. Their focus has always been to offer heavily invested businesses a greater level of strategic marketing services beyond the scope of a regular brokerage house.

In the early 1990s co-founder Feight, along with the late Rob Fisher, created the Agricultural Marketing Group at Salomon Smith Barney in order to focus exclusively on these consulting services. As this targeted business grew, they formed International Agribusiness Group to expand those services to the entire agricultural industry and related food chain.

Rob Fisher’s son, Ben, came on board in 2003, adding his strong research analysis skills to help craft market opinions and long-term strategies. In 2009, Pat Boova, a well-established agricultural futures expert, joined the Group. Additionally, the core team is supplemented with adjunct partners from across the globe including Meteorologist Dr. Ryan Truchelut who provides expertise in weather.

Although co-founder, Rob Fisher, has since passed away, The International Agribusiness Group continues the legacy of his vision to provide expert, ethical and confidential consulting services.

Mark Feight

Mark Feight, Managing Director

As a co-founder of IAG and a top consultant to the global agricultural industry for over 30 years, Mark Feight helps individuals, organizations, corporations and governments, make better decisions. Mark's expertise on commodity risk management and unique marketing concepts provide an enhanced decision making process for those in agricultural production, biofuels, food service, processing, or financial services. A leading expert on the global agricultural economy, Mark has published a number of industry-targeted magazine articles, and performed a multitude of speaking engagements, including testifying before the U.S. Senate Ag Committee regarding the 1995 Farm Bill.

Formerly with Smith Barney, Mark used his expertise in commodity market research to help pioneer the agricultural consulting service industry along with longtime business partner Rob Fisher. In 1999, Mark and Rob founded International Agribusiness Group to focus exclusively on these services.

As Managing Director of IAG, Mark is responsible for commodity market research, developing and maintaining client relationships, and directing all business functions. He holds a degree in Agricultural Economics from Michigan State University.

Ben Fisher

Ben Fisher, President

Whether it’s for individual producers, processing organizations, or other industry-related corporations, Ben has the know-how in research and market data to strategize market plans and trade executions. His close to 15 years experience - along with a Bachelor's degree in Economics from Michigan State University - makes him uniquely qualified to lead research activities while maintaining client relationships and assisting in directing risk management strategies. 

Ben also has a background in publishing industry-targeted reports along with numerous analytical forecasting and price strategy models. And as a coach for a high-school ski team for ten years, Ben’s just a natural-born leader. This quality has made him instrumental in helping to create and execute unique marketing concepts delivered through customized consulting arrangements. 

Pat Boova

Pat Boova, Director

With four decades in agricultural futures, Pat Boova develops agricultural strategies for larger producers, processors, and other agriculturally invested industries such as restaurant and retail chains. He services clients by developing exclusive trading strategies for price risk management, and works with the other IAG partners to craft informed, long-term market opinions. He advises select clientele, lending his considerable experience, data-backed market attitudes, and customized strategies as a background service, on a competitively exclusive basis.

Pat has an extensive background in agricultural futures, serving as a commodities and futures analyst with Smith Barney and its predecessor Citi Group from the late 1970s until 2009, when he left Citi to join IAG. Pat holds a Bachelor's degree in Agricultural Economics and Farm Management from the University of Kentucky.


Otto, Vice President of Whirring and Whizpoppery

Otto (for 'auto'-matic) is IAG's automated program through which all research e-mails and reports run on a daily and weekly basis are generated. With the group since 2012, Otto is diligent and works cheap. He is awake and available to service clients 24 hours a day, never takes a day off, doesn't believe in holidays, and never gets sick. He has served, compiled and processed countless data rich files over the years, and is capable of executing extremely complex instructions and commands. Otto holds a degree of logical language arts from the University of VAIO.

Rob Fisher

Rob Fisher, Former Co-Founder and Managing Director

The late Rob Fisher co-founded IAG and was instrumental in founding the agricultural consulting business. Rob first explored the possibility of providing consulting services to commodities clients in the mid-1980s with E.F. Hutton. From those services he, along with partner Mark Feight, created what became the Agricultural Marketing Group at Salomon Smith Barney, and ultimately IAG. They envisioned IAG as a group of consultants who would provide data-backed risk management analysis and strategies, crop marketing consulting, and the background data itself, with a client base of users and producers of agricultural commodities along the entire food chain.

A graduate of Oakland University, Rob was a frequent consultant to universities, county extension agencies, and agribusiness concerns. Rob passed away suddenly on July 4, 2014. His vision for ethical and confidential consulting services continues to define the group he helped to create.

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